"Double 11" sales are strong, but the upstream weaving market is not satisfactory
Although the sales of “Double Eleven” down jackets are strong, the upstream weaving market is not satisfactory.
Some time ago, the e-commerce "Double Eleven" season earned enough attention. The final turnover of Tmall double eleven exceeded 10 billion in the world, only 96 seconds; Bosideng down jacket sales broke 7 million in 7 minutes; Uniqlo 16 minutes sales exceeded 5 100 million yuan...
Looking at these data, the downstream demand seems to be still very strong, but why is the upstream fabric and weaving mall not satisfactory?
"There is no list! But 200 looms in our factory are still open, and now we can only do inventory, but the price of raw materials has been falling, and the price of grey cloth has also fallen. I am very anxious, and there is no list anyway. I really want to have a holiday early," said a business owner who made down jackets, cotton clothes and casual wear fabrics.
Taking down jackets as an example, this year experts predict that the warm winter rate is 0, plus the overcapacity, the impact of Sino-US trade, although the market in September and October has improved compared with July and August, the autumn and winter fabrics have loosened. However, compared with the same period of previous years, it is still very different, and this wave of market duration is not long, the market is basically entering the off-season.
Nisi spinning and bile cloth are the necessities of down jacket fabrics. The market has not improved much in the recent stage. From the research situation, the price of 380T nylon spinning fabric has dropped by about 30%, and there is no profit in gallbladder. The sales volume is not good, and there is still a sell-off in the market in the near future.
It can be seen that this year's autumn and winter fabrics are not smooth, and the double eleven does not bring any substantial impact. On the contrary, it is only a good opportunity for garment factories to clear inventory. The down jacket discount is very strong, although the weather is not cold, but based on consumption. The psychology of picking up goods will buy one or two pieces. This explains the warm winter this year, but the sales of down jackets are still strong.
On the whole, this year, whether it is a weaving enterprise or a clothing enterprise, it is facing the problem of overcapacity. The grey cloth, fabrics and clothing are in a downturn, and the low air pressure covers the entire industrial chain.
Hubei Botao Synthetic Fiber Co., Ltd. specializes in production and sales: polyester staple fiber, PLA fiber, polypropylene staple fiber, Two Bi-component Fiber, polyethylene staple fiber, Polypropylene Staple Fiber, two-component staple fiber, and Polypropylene Staple Fiber.